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Galderma Aesthetics
Global creative campaign

2019-2020

Type of work:

  • Full brand identity development

  • Campaign creative direction

  • Storyboarding and art style development for video campaign

  • Post photoshoot asset management and retouching

  • Brand application in physical and digital mediums

  • Restylane social media design and art direction

  • Full creatove campaign guidelines creation

Galderma’s global Aesthetics rebrand was the first campaign I contributed to at Saatchi & Saatchi Wellness. The project encompassed the creation of a new visual identity for five brands—Restylane, Skinboosters, Sculptra, Azzalure/Dysport, and Portfolio—along with original photography, video commercials, and comprehensive brand guidelines.

I joined the agency during the production phase, and my responsibilities centered on managing deliverables from the shoot. These included animation storyboarding, retouching, directing group shots, video editing, layout design, and creating adaptable templates for local markets (covering social media, eDAs, print ads, and collateral). I also contributed to the development of brand guidelines and social media content for the campaign’s official launch.

Pink Poppy Flowers
Pink Poppy Flowers
Pink Poppy Flowers
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Pink Poppy Flowers
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Pink Poppy Flowers
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